For CEOs, founders & serious operators

The AI editor for CEOswho should be writing.

You think out loud in calls, voice notes, board decks, and half-formed takes. EditorMode turns that raw judgment into serious essays in your voice, published on your own site. You approve every word.

  • Turn private judgment into published essays
  • Build a body of work on your own domain
  • Stop sounding like ChatGPT, a ghostwriter, or rented-feed noise
Learn more →

Founding rate: 10 executives, 1-on-1 with Avneesh. Then public pricing moves to $25K launch + $2,500/mo.

I publish on avneesh.com. That is me using EditorMode.

The problem

You're the CEO.

You have years of judgment nobody outside the room has ever heard.

The strategy calls, investor updates, founder lessons, scar tissue, contrarian beliefs — they all disappear into meetings. When you finally try to write, the page is blank. So the thinking stays trapped, and the alternatives all fall short:

  • Board decks capture the update. They rarely capture the conviction behind it.
  • Ghostwriters can polish words, but they do not carry your judgment.
  • ChatGPT is fast, but it averages you into everyone else.
  • LinkedIn posts disappear in a day. Essays on your domain compound.
  • Your company's site is not a home for your judgment. Your name still needs its own domain.

Your influence is the one asset your company cannot build for you.

What it costs

Every quarter you don't publish, someone else defines your narrative.

The market hears the launch, the funding, the press quote. But the judgment behind the strategy — why you chose this path, what you have learned, what you believe before others do — is not on the record:

  • Your reputation is rented from platforms, PR cycles, and algorithms that change the rules.
  • Your best thinking dies in meetings, private notes, and calls that never become assets.
  • Generic AI makes serious operators sound interchangeable.
  • The book in your head becomes one more year, one more exit, one more "someday."

You're not lacking judgment. You're lacking a system that turns it into published work.

The pattern

You own your equity. Your company. Your calendar.

But you do not own your most important internet asset — yourname.com.

Remember these names who did?

  • paulgraham.com
  • blog.samaltman.com
  • nav.al
  • seths.blog
  • stratechery.com
  • avc.com
  • ben-evans.com
  • cdixon.org
  • tim.blog
  • jamesclear.com
  • guykawasaki.com
  • ma.tt
  • hunterwalk.com
  • profgalloway.com

EditorMode is how you build that asset without becoming a full-time writer.

Why now

LLMs and AI search read what you published, not your feed.

A body of writing on your domain is machine-readable proof of how you think. Agents and search use that signal to build influence.

  • AI search rewards depth on a URL you own. Check my llms.txt on avneesh.com.
  • Agents cite essays on your site when they answer questions about you.
  • Rented profiles do not compound. Published work on your domain does.

Published depth on your domain is how machines and peers learn how you think.

A note from me

I have been writing in public for 22 years. The deeper work began around 2016, but the cadence was still uneven. EditorMode helps me with signals, ideation, structure, and getting past the blank page. Leveraging AI around your writing is a better use case than outsourcing writing. I still think, edit, and approve every word before it goes live. I think every CEO must do this high-leverage activity.

AKAvneesh Kumar, founder, building and publishing with EditorMode
The solution

EditorMode helps you publish
essays on your site.
from the thinking you already do.

  1. Memory from your site.Your published essays and source work become context. Not scattered chats.
  2. Signal, structure, momentum.Find the thread. Shape the draft. Start when the page is blank.
  3. What to write next from your archive.Surfaces essay candidates from essays, calls, and source material you already have.
  4. You approve every word.Think. Edit. Publish on your site. Help in your voice when you need it.

One loop. Signal to live essay.

CEO Voice Launch

From apply to essays live on your domain.

01

Fit call (20 min)

We check fit and map what belongs on the record: beliefs, stories, language, and themes already in how you think.

02

We build your writing engine

Your site, voice memory, editorial map, and review workflow go live. EditorMode is trained on your corpus before you publish.

03

90-day sprint → retainer

~10 essays live in 90 days. Then a monthly rhythm so the library keeps compounding. Your time: ~3 hours/month (sessions + review).

What we're offering

CEO Voice Launch: the white-glove way to start publishing seriously.

EditorMode is the platform. CEO Voice Launch is the white-glove program: a 90-day launch that gets your site live, your AI editor trained on your voice, and about ten serious essays published.

First 10 executives. A 1-on-1 launch with Avneesh — direct founder involvement and serious source material from you.

Below is everything included. Your investment is at the end, after you see the full stack.

What's included

The complete CEO Voice Launch stack

Platform, voice memory, editorial extraction, publishing workflow, and the first body of work — every piece needed to turn private judgment into a public asset.

Launch value: senior editorial system + premium site + 10 essays, without hiring a full-time writer.
Total launch value: $49,000+ · Founding investment: $15,000

Core: 90-day CEO Voice Launch

1

Your executive publishing site, live

Personal publishing home on EditorMode. Your subdomain or custom domain, built for a URL you are proud to put in your signature.

Value: $8,000+
2

AI editor trained on your voice

Memory seeded from calls, decks, past writing, voice notes, and interviews. Drafts as you, not as the internet.

Value: $12,000+
3

10 serious essays in 90 days

Long-form pieces that build trust with boards, investors, peers, future hires, and future readers.

Value: $18,000+
4

Biweekly voice extraction sessions (45 min × 6)

You talk. We extract. Editor drafts. You approve. We publish. Founder-led, not delegated to junior staff.

Value: $6,000+
5

Editorial map from your corpus

Themes, contrarian beliefs, stories, arguments, and essay candidates pulled from what you actually know.

Value: $3,000+
6

Publish workflow, done for you

Draft → your review → live. You are the executive, not the CMS admin.

Value: $2,000+

Ongoing: executive editorial retainer

7

EditorMode platform + AI editor

Unlimited drafting in your voice (fair use). Site, blog, hosting, and ongoing voice memory included.

Value: $6,000/yr
8

1 executive editorial call per month

Stay on cadence. Unstick essays. Turn fresh calls and decisions into publishable material.

Value: $1,500/mo
9

Ongoing publish pipeline

Voice notes → draft → you approve → ship. A repeatable publishing loop that does not depend on blank-page discipline.

Included
10

The compounding library

Every essay makes the next one smarter: same voice, deeper context, better source material, stronger archive.

Compounds over time
If all it did was…

You'd still win.

Get one essay live that you're proud to send your board

Worth it on day one.

Stop you from sounding like ChatGPT, a ghostwriter, or a comms committee

That alone protects the brand.

Give you a URL you're not embarrassed to put in your signature

This pays for itself.

Get you to 10 essays and a publishing rhythm

An asset that outlives every quarter.
The math

What serious executives already pay to be understood

AlternativeTypical cost
Senior executive writer / communications lead$8K–15K / month
PR or thought-leadership retainer$5K–20K / month
Executive communications coach$300–800 / hour
Premium personal publishing site$8K–15K once
Ten serious executive essays$15K–30K
Book or manuscript-development programsbook programs run $25K–75K
CEO Voice Launch (founding rate, 1-on-1)$15K launch + $2K/mo retainer

Typical year-one spend to recreate this separately: ~$44,000–60,000+. The launch investment is below.

The offer

CEO Voice Launch.

1-on-1 founding · 10 spots

White-glove launch for CEOs who should be writing.

90 days with Avneesh: site live, editor trained on your voice, ~10 essays published on your domain. Your time: ~3 hours/month (sessions + review).

$15,000 one-time
90-day launch
$2,000 / month
retainer, after launch

Prefer to prepay the retainer? $20,000/year, save $4K vs. monthly. Optional launch split: $7,500 at start + $7,500 at day 45.

After the first 10 founding launches: $25,000 launch + $2,500/month retainer.

The launch is priced below the cost of hiring a senior writer, building a premium personal site, and producing ten serious essays separately.

Launch bonuses

Included with your launch

Bonus #1

Founding rate lock (24 months)

Your $15,000 launch and $2,000/mo retainer are locked for two years. When public pricing moves to $25K launch + $2,500/mo, yours stays put.

Value: $12,000+ in savings
Bonus #2

My AI operating stack, up close

I run six products solo on end-to-end automation. Over our calls you'll see how it actually works. You get the operator, not just the editor.

Value: $5,000+
Bonus #3

Direct founder access

Work with Avneesh directly during launch. Operator building for operators, not a junior support rep reading a script.

Included with launch
Bonus #4

Priority roadmap input

Board-letter mode, podcast → essay pipeline, manuscript export, book track, and executive memory workflows: you help shape what we build next.

Included with launch
The guarantee

The Published CEO Guarantee.

Complete the 90-day launch: show up to sessions, provide source material, return edits within agreed windows. If you don't have at least 8 essays live by day 90, we keep working at no additional launch fee until you do.

We're not here to collect a fee and vanish. We're here to get your thinking on the record.

Terms: good-faith participation required. We don't publish without your approval.
Fit

Who this is for.

This is for you if

  • You are a CEO, founder, or senior operator with a real point of view
  • You should be writing, but lack time, cadence, or editorial structure
  • You have a book, thesis, or body of thinking stuck in your head
  • You want PG-style publishing on your site, not rented-feed content
  • You will show up for biweekly 45-minute sessions and approve your own words

Not for

  • Generic content without source material, judgment, or lived experience
  • Executives who want ghostwritten hot takes they never review
  • A full rebrand, PR agency, or social-media management scope
  • Influence with no published artifacts to point at
  • Anyone unwilling to approve before we publish

Publish on your own domain.
Start with CEO Voice Launch.

One clear benefit. One action.

$15,000 launch  +  $2,000/month retainer
(or prepay retainer at $20,000/year, save $4K · optional launch split available)

CEO Voice Launch is a 90-day white-glove path: your site live, editor trained on your voice, about 10 essays published. If you should be writing and have not built the system yet, this is how we do it.